But does it say what you want it to? Kelsey and Britt understand that going the DIY route seems more cost and time effective when you're first starting out, but they've seen that it doesn't end up that way in the long run.
Crafting your perfect brand doesn't have to be daunting either. By working with a professional brand designer, the process should be easy and fun! In this episode, they're diving into their process for working with their clients and giving you tips along the way.
Read MoreAimee Novy believes education is what sets apart the professionals from the hobbyists. Our industry is constantly changing and it can help you stay on top of the trends and stay on top of the business side of your business.
Education can come in many different ways - mentorships, online courses, in-person events, among others. In this episode, Aimee shares why she is passionate about education.
Read MoreEmail funnels get a bad rep for being too salesy or just clogging up the inbox. But the truth is they are necessary for any business that wants to grow. You just need to know how to simplify them and do them correctly.
In this episode, Kyrsten Sherwood breaks down the scary email funnel and gives you tips for becoming consistent with your email marketing. She believes your email marketing should take priority over your Instagram game and we agree!
Read MoreThe whole world of 'opt-ins' can be overwhelming for photographers because client relationships seem to have an end date. Kinsey Roberts is on this episode talking about all the ways a photographer can use an opt-in to grow their list and their business.
The key that Kinsey wants you to remember is to use your list to educate your readers on your industry. It doesn't have to be all about selling and promoting. Show up and be their expert on photography!
Read MoreThe words "passive income" mean different things to everyone, but most people think it only has to do with graphic designers. On this episode, Rosemary Watson talks about being a photographer and starting her passive income streams.
She breaks it down in a way that allows you to start small and just get your toes wet. Once you create your passive income stream, it does take effort to market it and make money, but you'll be surprised just how much you can make from photos you already have.
Read MoreHiring a VA can be overwhelming for many solo business owners. Maria Carras has established a VA agency and is here to help make the process simpler for you!
Following her process, you'll be able to expand your team and grow your business in a profitable way.
Read MoreWe know this has nothing to do with photographers or business (well, we do have some business questions for the founders!), but we wanted to share this with you. You can head to the theaters to recover after a long wedding weekend or an escape from the kids - and all for less than $10 a month. This is not sponsored in any way, we just want to share this great deal with you!
If you love going to the movies like we do, OR if you hesitate going to the movies because ticket prices have gone up, then we want you to check out Movie Pass.
Read MoreYou're either obsessed with personality tests or you're not. And we are. There's a new test out there called the Enneagram and we are going through all the types with Lauren Simmons today.
No two people are think exactly alike. Whether your dealing with kids, spouses, roommates or clients, knowing others' personalities can help you understand where they are coming from and hopefully allows you to interact with each other better.
Read MoreAs photographers, Tyler & Ashley offered same day slide shows for their couples. As they transitioned to videography only, they knew they needed something to make them stand out.
Tyler & Ashley have a system in place that allows them to create this one-minute video during the wedding day. By using their process, you, too, can surprise your couples by showing them a video from their wedding at their wedding!
Read MoreWe are celebrating one year of publishing episodes on our podcast!! After making the decision to start a podcast in January of 2017, we bought our equipment and started testing it out! You can now record podcasts straight from your phone. The barrier to entry is really low, but just like with blogging, most people have the misconception that it’s harder than it is. Today we just want to talk about the things that go on off-air that go into making this podcast.
Read MoreDrones are a newer technology for the wedding industry, but they aren't just for videographers. In this episode with Justin Gibby, we discuss how photographers can use them as well. Justin also goes over the rules and processes of owning and operating drones in your business.
He recommends playing around with a more affordable or used one first before you take them to an event. Now that he and his wife have invested in a drone, they can offer more shots and angles to complete the story for their clients, and you can too!
Read MoreOver the New Year break we moved from New Jersey to Washington! We're sharing our cross-country journey with you in this episode.
We fought sickness, bad tires, and internet lines, but we are so glad to be settled into our new place!
Read MoreBlogging has done so much for our business. It can do a lot for your business as well. Many photographers (and other business owners) struggle with 3 main things when thinking about blogging:
The good news is that we believe you can overcome these three struggles
Read MoreFacebook ads have been around for a while, but many photographers haven't taken the leap to run them yet. There are some key pieces to running a Facebook ad, but once you start playing around with them, you can see pretty great results for pennies on the dollar.
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