012: Transitions in business, Courtney Slazinik of Click it up a Notch

Today on Focus(ed) Podcast I'm talking with Courtney Slazinik of Click it up a Notch, where she teaches moms how to take better pictures of their kids. Courtney has faced some pretty big transitions in not only her life but also her business, so today we are going through what some of those transitions were, how she handled them and what advice she has for others who also might be facing big transitions in their own life or business. 

Courtney has been running her blog for over 7 years and has tons of amazing and actionable advice not only for moms looking to take better pictures of their kids but also for business owners looking to next level their own business. 

Paul missed out on our conversation for this episode, but its still a great episode and I think you will really enjoy it! 

Also, The Supply Closet is launching soon! We talk a little bit about this as well! Eeekk!! 

 How to make transitions in your business | Courtney Slazinik | Click it up a Notch

Show Notes

The first few years will be a lot of work with potentially not a lot of reward. 

Every year in her business she has wanted to quit, you are not alone if you have ever wanted to throw in the towel in your business. 

Sometimes you just have to start, you won't know everything when you do, so some transitions will be necessary. You learn as you go. 

She never thought she would have other people write for her, but she had to outsource that at some point. Huge transition that was so positive. 

She initially thought ads would be how she would monetize, but transitioned into digital product sales, workshops and partnering with other people in the photography worlds. 

ASK people what they want! Book referenced in the show: Ask: The counterintuitive online method to discover exactly what your customers want to buy by Ryan Levesque

Transitions in life: prioritize, prioritize, prioritize. Her family is absolute priority so when the big transitions take place, the focus goes to what is most important. 

MeetEdgar - social media scheduling tool

Three things to someone facing a transition:

  • Give yourself grace- you don't always have to be go, go, going! Its OK to not want to rule the world. 
  • Look at what you can outsource and look at what you can let go of. Tell yourself you will try it for a few months and then if it doesn't work you can take it back. 
  • Understand that no one is paying as much to your business as you are

Tech/System suggestions:

ConvertKit

Assigning certain tasks to certain days - 90day year

Storybrand by Donald Miller

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